Rob Trice is the Founder of the Mixing Bowl Hub and Better Food Ventures. He is leveraging his experience in mobile and internet venture capital to pursue the application of IT to the food and agriculture sectors. The Mixing Bowl Hub is a forum to link food, agriculture and IT innovators. Better Food Ventures makes seed-stage investments aligned with the theme of applying IT to food and agriculture.

Rob previously worked at Swisscom Ventures, SK Telecom Ventures, Nokia Growth Partners and Nokia Venture Partners (now BlueRun Ventures). Prior to his days in venture capital, he worked at DIRECTV in LA and at a think-tank in DC, The Center for Strategic & International Studies. He also founded the non-profit Corporate Innovators Huddle and serves on the board of San Francisco-based engaged philanthropy organization, Full Circle Fund.